Customers - Original Equipment (OEM)

The greatest asset of Alpump is its reputation, which is reflected in the confidence of its customers, with Alpump being the single source for many models.

The major customers of Alpump in India and their former or present collaborators

1. TATA MOTORS started with collaboration from Daimler-Benz of Germany
2. Ashok Leyland with Leyland of UK, Hino of Japan and IVECO of Italy
3. Mahindra & Mahindra with tie-up from AVL of Austria
4. SAME India with SAME DEUTZ of Italy
5. Bharat Earth Movers with Komatsu of Japan
6. VST Tractors with Mitsubishi of Japan
7. Hero Honda with Honda of Japan
8. Bajaj Auto with Kubota of Japan
9. Simpson with Perkins of UK and AVL of Austria
10. Hindustan Motors with Morris of UK
11. Lucas-TVS with Joseph Lucas of UK
12. Mando Brake System with Mando of South Korea
13. Iljin Automotive with Iljin of South Korea

Some of the major customers in other countries

1. Enpaco Europe BV, Netherlands
2. Cardone Industries, USA
3. Michex International Inc., USA

No business can make a profit manufacturing something unless the customer can profit by using it. - Sam Pettengill
- Alpump's philosophy echoed by its customers.

Customers - After Market

We are all created with an equal opportunity to become unequal.

Alpump is unique  because it has an edge over others due to the quality and reliability of its products and the value for money enjoyed by its customers.

Alpump makes Water Pumps for the after market for world-renowned vehicles and engines like  Mercedes, Leyland, Ford, Hino, Isuzu, Deutz, Bedford, Mitsubishi, MAN, Komatsu, SLH, International, John Deere, J.I. Case, David Brown, Iveco, Massey- Ferguson, Perkins, Mazda, Land Rover, Proton, Triumph, Cummins, Daf, Morris, Honda, Fiat, Peugeot, Suzuki, Tata, Mahindra, etc.

Alpump's products are sought after in several countries because Alpump believes what

Peter Drucker says-
Quality in a service or product is not just what you put into it. It is what the client or customer gets out of it.